The Cologne, Germany-based mobile performance marketing specialist KissMyAds today announced that Marc Ahr, 41 years old, is to lead the company as CEO with immediate effect. Ahr will be in charge of managing the overall strategy and operations of the specialist in success-based mobile advertising. The CEO position has been created especially for Ahr. Previously, company founder Florian Lehwald had been leading the operation.

Marc Ahr will now be responsible for the sustainable development of the company’s rapid international growth that has been maintained since KissMyAds was founded in February, 2011. A graduate of business studies, Marc Ahr has gained remarkable experience in themobile industry. After his time as Director of Mobile Messaging at YOC AG, a company incorporated in Berlin, he recently acted as managing director at the startup clickworker GmbH.

“Marc Ahr is an expert in the mobile industry, a strong organizer and a great colleague, and this combination was a strong recommendation for signing him”, said Florian Lehwald, founder of KissMyAds, “Marc brings to our executive management even more quality, which is important as KissMyAds continues to pursue a strategy of aggressive international growth.” With the move, Florian Lehwald gains more freedom to focus on the technical development, the optimization of the system and new visions to make mobile marketing even more efficient.

 

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KissMyAds is the Mobile Performance Marketing Network that connects Advertisers, Publishers and App Developers to monetize their mobile audiences. It offers risk-free ways for advertisers to reach out